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Homes-On-line 'exchange' home


Staff at property portal website Homes-On-Line have just celebrated their move to new more spacious offices in Cardiff Bay's prestigious former Coal Exchange.

The new offices, located in Mount Stuart Square, are set in the heart of Cardiff's rapidly expanding hi-tech centre which is attracting new media, Internet design and other computer based companies - as well as a host of trendy wine bars, cafes and restaurants overlooking Cardiff Bay.

But the move is not typical of the rash of dot-com bubble bursting companies which set up internet web sites, rented hi-tech offices in prestigious locations, spent a fortune on marketing and advertising - and then hit the wall. For Homes-On-Line the move has meant the company acquiring bigger and better office accommodation in a more prestigious location - at a lower rent than they were paying before.

Managing Director Guy Baker, a former computer programmer and consultant with Fujitsu who set up Homes-On-Line in 1996 with Fujitsu colleague Gerald de la Pascua, said: "The move arose from a culmination of circumstances which suited everyone. The owners of our previous premises just around the corner in James Street needed to expand and we had reached the stage where we needed more space. Gerald and I had looked at several premises in Cardiff Bay but none were suitable, and then the refurbished offices in the former Coal Exchange became available. Fortunately for us they were just what we were looking for and on the market at a lower rent than we were currently paying."

The new offices are a far cry from Homes-On-Line's humble beginnings when Guy and Gerald established the company working from the garage at Guy's Kent home. Today the company carries details of more than 100,000 properties being offered by more than 1,000 estate agents throughout the UK and hosts the websites of more than 300 of its own member agents. It also issues a weekly Internet newsletter to over 155,000 subscribers and is seeing the subscription increase by 1,000 a week.

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